Sprouts to Anchor New Pedestrian-Friendly Goodyear Marketplace
Sprouts Farmers Market AZ

Sprouts logo. Photo provided by Metro Phoenix Alliance.

A Pedestrian-Centric Development

Common Bond Development Group, known for several prominent retail projects across the Southwest, unveiled plans for a premium, grocery-anchored shopping center in the master-planned community of Estrella in Goodyear. The project aims to fill a retail gap in the surrounding community. The City of Goodyear, developer Harvard Investments and anchor tenant Sprouts Farmers Market are working together to create a new commercial hub for the area. Phoenix-based Sprouts ranks among the nation’s largest and fastest-growing specialty retailers of natural and organic foods.

The development’s first phase will span approximately 35,224 square feet. Sprouts Farmers Market will cover 23,024 square feet, with 9,200 square feet of inline retail space and a 3,000-square-foot standalone pad on the remaining property in what is described as a “versatile, pedestrian-centric layout.”

Common Bond Development Group, the developers behind some of the Southwest’s most notable retail and hospitality projects, today announced details for its latest commercial development: a premium, grocery-anchored shopping center in the master-planned community of Estrella in Goodyear, Arizona.

Initiated to fill a retail void in the surrounding community, the project brings together the City of Goodyear, developer Harvard Investments, and anchor tenant Sprouts Farmers Market to establish a new commercial heart for the trade area. Sprouts is one of the largest and fastest growing specialty retailers of fresh, natural and organic food in the United States committed to helping customers live and eat better.

“We’re excited to welcome Sprouts Farmers Market to the Estrella community,” said Goodyear Mayor Joe Pizzillo. “Sprouts is more than a new grocery store, this will help attract more restaurants and neighborhood services that will expand shopping options for residents. Partnerships like this help ensure Goodyear continues to grow in a way that meets the needs of our community while creating new opportunities for investment and jobs.”

Phase one of the development will total approximately 35,224 SF, featuring a 23,024 SF Sprouts Farmers Market, 9,200 SF of inline retail space (Shops A), and a 3,000 SF standalone pad (Pad A). A future second phase situated along the lake is planned to add an additional 16,000 to 20,000 SF of retail and restaurant space.

“Goodyear is a rapidly growing submarket, and we are grateful for the support we’ve received from the Estrella community,” said Regan Amato, Director of Real Estate for Sprouts, Mountain-West Region. “Common Bond is a trusted partner who is actively building our store at Eastmark (in Mesa, Arizona) and we’re excited to bring that same momentum to Estrella. This premier lakeside project is the perfect fit for our expanding West Valley footprint.”

The center’s initial design, completed by Suite 6 Architecture + Planning and subject to approval, incorporates a maritime theme that reflects its location on Estrella Parkway at North Lake near the Yacht Club of Estrella and the Starpointe Residents’ Club. Moving away from traditional retail footprints, the project features high architectural and landscaping standards, utilizing composite wood cladding and vertical steel accents designed to mimic sail masts. The project is targeted to break ground in the first quarter of 2027.

“The addition of Sprouts Farmers Market to Estrella represents another important milestone in the continued growth of our community of more than 23,000 residents and an important anchor of our long-term vision for North Lake,” said Roger Theis, Vice President of Communities at Harvard Investments. Sprouts is a highly respected brand that aligns with the healthy, active lifestyle that defines Estrella.

“This project reflects the commitment and value of the partnership between Harvard Investments, Common Bond, and the City of Goodyear to bring amenities closer to home for our residents. Harvard Investments is a master developer with a vision for more retail amenities at Estrella. Working with Sprouts and Common Bond is a part of fulfilling this vision,” Theis added.

This project represents the latest evolution of Common Bond’s signature commitment to thoughtful placemaking, the deliberate design of public spaces that foster community connection. CBDG has consistently demonstrated this expertise across the Phoenix metropolitan area.

From the vibrant East Valley, where the firm is currently wrapping up construction on another highly anticipated Sprouts-anchored project at EastMarket, to the West Valley’s The Park at 83 in Peoria, and the upcoming 11-acre mixed-use destination The Shops at Halo Vista in North Phoenix, CBDG specializes in turning retail centers into active neighborhood hubs.

“This development represents a strategic collaboration to deliver an experience-driven environment to a rapidly growing market,” said Trevor Cohen of Common Bond Development Group. “By pairing a top-tier anchor like Sprouts with a versatile, pedestrian-centric layout, we are creating a durable commercial asset that feels authentic to the lakeside setting.”

In addition to the center’s overall design, Common Bond has assembled a collection of premier design collaborators for the project, including Cuhaci Peterson (Sprouts building design), PHNX Design (Shops A design), and GK Flanigan (landscape architecture). The project is now transitioning into its initial leasing phase, targeting a mix of service-oriented tenants, local favorites, and regional brands.

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About Sprouts

Sprouts Farmers Market is a health-focused grocery market chain inspired by the look and feel of traditional farmers markets. True to its farm-stand heritage, Sprouts offers a unique grocery experience featuring an open layout with fresh produce at the heart of the store. The grocery chain is one of the largest and fastest-growing specialty retailers of fresh, natural and organic food in the United States. It employs approximately 36,000 associates and operates more than 480 stores in 25 states nationwide.

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