Small Business Hiring Plans Exceed Historical Average
Business woman working in an office.

Photo/image courtesy of Gustavo Fring.

Employment Index Picks Up

According to the NFIB July Jobs Report, small business hiring gained momentum after four consecutive months of declines. The Small Business Employment Index climbed to 102.1 in July from 100.2 in June, surpassing both the 2025 average of 101.2 and the historical average of 100.0. Meanwhile, 36% of small business owners reported unfilled job openings, up four percentage points from June and the highest level since June 2025. Demand for skilled workers also increased, with 31% of owners seeking qualified employees, while 14% reported openings for unskilled positions.

NFIB’s July Jobs Report shows that the Small Business Employment Index rose after four consecutive months of decline, registering 102.1 in July after measuring 100.2 in June. The current reading is above the 2025 average of 101.2 and the historical average of 100.0.

In July, 36% (seasonally adjusted) of small business owners reported job openings they could not fill, up 4 points from June and the highest reading since June 2025. Thirty-one percent have openings for skilled workers (up 4 points), and 14% have openings for unskilled labor (up 2 points).

“Labor quality or availability as the top concern for Main Street rose in July, with employment growth falling behind the pace of economic growth,” said NFIB Chief Economist Bill Dunkelberg. “Most of the primary spending driving the economy is heavily concentrated in big projects like new data centers for AI. Hiring plans suggest that small business owners are expecting a surge in business that will require more workers. While the labor force remains stagnant, hiring will be sufficient to keep the unemployment rate about the same as compensation inches higher.”

“Our members want to hire, but they are having a hard time finding the right workers to fill their open positions,” NFIB State Director Jeff Burdett said. “The cost of health insurance directly affects small business owners’ ability to attract and retain the workforce they need to keep their businesses running. During the next legislative session, NFIB will be working with lawmakers to expand Main Street Texans’ access to affordable health insurance, so small business owners are better positioned to create jobs and keep our communities strong.”

A seasonally adjusted net 20% of owners plan to create new jobs in the next three months, up 9 points from June. Hiring plans are at their highest level since October 2022 and are 9 points above the historical average.

In contrast to the forward-looking plans, actual hiring activity declined 1 point from June, with 61% of owners reporting hiring or trying to hire in July. Fifty-one percent of owners (85% of those hiring or trying to hire) reported few or no qualified applicants for the positions they were trying to fill (unchanged). Thirty-two percent reported few qualified applicants (up 5 points), and 19% reported none (down 5 points).

In July, 27% of small business owners cited “labor quality or availability” as their single most important problem, up 8 points from June and 15 points above the historical average of 12%. While reports of labor quality or availability as the single most important problem rose in July, reports of labor costs were unchanged with 8% of business owners reporting labor costs as their single most important problem.

In July, both labor compensation measures rose. A seasonally adjusted net 31% reported raising compensation, up 3 points from June. A net 19% (seasonally adjusted) plan to raise compensation in the next three months, up 2 points from June. Both actual and planned compensation changes are above their historical average.

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About NFIB

NFIB (National Federation of Independent Business) is the nation’s leading small business association. It is a nonprofit, nonpartisan, member-driven organization headquartered in Nashville, TN. NFIB was founded by C. Wilson Harder in 1943, whose vision was to give small and independent business a voice in governmental decision-making through advocacy.

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